FinTech · Business Analysis · Product Delivery
I turn complex business needs into clear digital solutions.
I'm Riyad Kodeekha, a FinTech Business Analyst and Technology Projects Manager working at the intersection of digital payments, operations, and software delivery.
Based in Libya
Selected case studies
Evidence of how I think, not just what I've done.
Each case study focuses on the business challenge, analysis approach, and delivery impact.01API integration & service launch analysisKhales Electricity PaymentsTranslating a utility-payment opportunity into an implementation-ready service across Libyana, GECOL, Qareeb, and retail points of sale.
The challenge
Introduce electricity-bill payment inside Qareeb while aligning commercial terms, operational controls, partner APIs, and the customer journey.
My contribution
- Mapped end-to-end payment, inquiry, confirmation, and exception flows
- Separated business questions from technical integration requirements
- Defined dashboard needs, reconciliation controls, and operational roles
- Reviewed the mobile journey and coordinated decisions across stakeholders
Delivery value
A clear delivery blueprint connecting partner requirements, product experience, finance, operations, and development.
02Rules, calculations & configurable pricing listsPricing ArchitectureRedesigning pricing logic so margins can be controlled at company, denomination, and retailer-group levels without breaking the default model.
The challenge
Support different retailer discounts by product denomination while preserving company-level pricing and ensuring every screen uses the same formula.
My contribution
- Defined precedence rules for general versus denomination-specific pricing
- Formalized formulas for discount value, retailer cost, and pricing deltas
- Identified inconsistencies between mobile display and backend calculation
- Specified filters, dashboard columns, edge cases, and acceptance criteria
Delivery value
A scalable pricing model that gives commercial teams granular margin control while remaining traceable for engineering and QA.
03Retail experience & operational scaleQareeb Mobile & POS EcosystemEvolving a multi-channel retail platform used to sell digital products, manage balances, print receipts, and serve stores across Libya.
The challenge
Make frequent, high-volume retailer workflows faster and more reliable across mobile and POS devices while keeping operations manageable at scale.
My contribution
- Gathered requirements from retailers, sales, support, finance, and operations
- Prioritized product backlog and translated needs into delivery-ready scope
- Reviewed UX flows for checkout, printing, reporting, favorites, and accounts
- Coordinated releases, testing, defect clarification, and final acceptance
Delivery value
A continuously improving ecosystem supporting 6,700+ points of sale across 104 cities and more than LYD 30M in monthly sales.
04Partner APIs & scalable service operationsDigital Services IntegrationsStructuring integrations for telecom recharge, prepaid products, remittances, education, gaming, and other digital services.
The challenge
Connect different providers and transaction models through one retailer experience while maintaining reliable financial and operational control.
My contribution
- Analyzed partner documentation and normalized cross-provider requirements
- Defined transaction states, failure handling, settlement, and reporting needs
- Aligned business owners, external partners, developers, and QA teams
- Protected delivery scope by distinguishing launch-critical needs from enhancements
Delivery value
A repeatable analysis approach that accelerates new-service onboarding without losing visibility across the transaction lifecycle.
About me
Business clarity.
Technical fluency.
Real-world execution.
My work starts before a feature is built: understanding the real problem, the people affected, the operating constraints, and the measurable value of solving it.
At Qareeb, I help shape technology and revenue projects across digital payments, prepaid services, retail distribution, and partner integrations. I connect commercial goals with product requirements, process design, development, testing, and operational rollout.
My architecture background trained me to think in systems. My work in FinTech taught me that the strongest solution is not the most complicated one—it is the one that solves a real problem clearly, safely, and at scale.
Current focusTechnology Projects & New Revenue
Qareeb · Libya
Capabilities
From ambiguity to an aligned, testable solution.
01Business Requirements (BRD)
02Functional Specifications
03Process & Journey Mapping
04Business Rules & Calculations
05User Stories & Acceptance Criteria
06API & Integration Analysis
07Gap & Impact Analysis
08Stakeholder Workshops
09Backlog Prioritization
10SIT, UAT & Release Acceptance
11FinTech & Digital Payments
12Agile & Hybrid Delivery
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